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Club Partner Guide

Your club is part of something big

Everything you need to participate in the CPAS Dark Target Pilot. Templates, timelines, and a simple checklist — designed to take under five minutes.

Campaign Timeline

Three beats. Three posts. That's it.

The campaign runs in three simple phases. Each one just needs a single social media post from your club. We've written them for you.
Beat 1 — Now → Week 1

Announce you're in

Post that your club has joined the Dark Target Pilot. Use the template below — just swap in your club name and discipline. Tag @VIDEAR and one other participating club.

Beat 2 — Weeks 2–3

Explain how it works

Share the "How CPAS Works" post. Your members will want to know what it actually does. The template covers it in plain language — no jargon, no tech-speak.

Beat 3 — During the study

Share a member story

Ask one willing member for a 1-2 sentence quote about why being trackable matters to them. Pair it with a phone photo. Authenticity beats polish every time.

#DarkTargetPilot
#CPAS   #MakeTheInvisibleVisible   #SafetyInAPing
Ready-to-Post Templates

Copy. Customise. Post.

Swap in your club name and discipline. Hit the copy button. Paste into Facebook, Instagram, or X. Done in 90 seconds.
Beat 1 — Facebook / Instagram
🟢 Big news for [CLUB NAME] members. We've joined the CPAS Dark Target Pilot — a pioneering safety trial along the South Coast that will make [kayakers/paddlers/sailors/swimmers/pilots] visible to rescue services in real time. No extra gadgets. No subscriptions. Just your phone. Right now, when our members head out on the water [or into the air], they can disappear from radar entirely. CPAS changes that with a simple position ping that tells rescue services: "I'm here." We're proud to be one of 17+ clubs across sailing, kayaking, SUP, paragliding, swimming and fishing taking part. Your safety just got smarter. More details coming soon. 🔗 https://videar-tech.github.io/videar-website/pilot.html #DarkTargetPilot #CPAS #MakeTheInvisibleVisible @VIDEAR @[TAG ANOTHER PARTICIPATING CLUB]
Beat 1 — X / Twitter (Short)
🟢 [CLUB NAME] is in. We've joined the #DarkTargetPilot — making our [paddlers/sailors/swimmers] visible to rescue services using nothing but a phone. 17+ South Coast clubs. One mission: make the invisible visible. 🔗 https://videar-tech.github.io/videar-website/pilot.html #CPAS @VIDEAR
Beat 2 — How It Works
Ever wondered what happens if you get into trouble on the water — and nobody knows where you are? That's the Dark Target problem. And it's more common than you think. CPAS (Common Position Awareness System) solves it: 📱 Your phone sends a position ping 📡 Rescue services see you on a live map 🆘 If you need help, they know exactly where you are No hardware to buy. No app to subscribe to. It works with the phone already in your pocket. [CLUB NAME] is part of the pilot trial this [season]. Watch this space. 🔗 https://videar-tech.github.io/videar-website/pilot.html #DarkTargetPilot #CPAS #SafetyInAPing @VIDEAR
Beat 3 — Member Testimonial
💬 "[First name], [role/activity] at [CLUB NAME]" "I [kayak/paddle/sail/swim/fly] out of [location] regularly. Knowing that if something goes wrong, rescue services can see exactly where I am — without me having to do anything — that's a game changer. Before CPAS, I was a dark target. Now I'm visible." Hear more from our members as the #DarkTargetPilot continues. 🔗 https://videar-tech.github.io/videar-website/pilot.html #CPAS #MakeTheInvisibleVisible @VIDEAR

Your five-minute action list

Everything here is designed to take under five minutes. No design skills needed, no content to write from scratch.
1

Register your club

Fill in the short registration form so we know you're in. Takes 60 seconds.

2

Post the Beat 1 announcement

Copy the template above, swap in your club name, post to your Facebook page or Instagram.

3

Use #DarkTargetPilot on every post

This is how we track momentum and show collective scale to partners and funders.

4

Tag @VIDEAR + one other participating club

Creates a visible chain. When funders and press look, they see a network, not a single company.

5

Pin the post to your page

New visitors see it immediately. Small action, big visibility.

6

Add a line to your next newsletter

"We've joined the CPAS Dark Target Pilot — a new safety system that makes our members visible to rescue services via their phones. More info at videar.tech."

7

Encourage members to sign up individually

Share the individual sign-up link with your members so they can register for the pilot directly.

Ready to register your club?

One form. 60 seconds. You're in the pilot.

Register Your Club